.2Performant, a Romanian modern technology and associate advertising and marketing answers firm, declared on Monday, September 9, at the Bucharest Stock Exchange, that it wants to acquire the Profitshare affiliate networks in Romania as well as Bulgaria coming from Sale Marketing. Together, Dante International, the manager of eMAG, will definitely come to be a shareholder in 2Performant.On September 6, 2Performant’s Panel of Supervisors wrapped up an initial deal to obtain the Profitshare.ro and Profitshare.bg associate systems had by Conversion Marketing S.R.L. and also Transformation Advertising And Marketing EOOD.
The deal describes the concepts of the deal and is actually not legally binding, corresponding to the company push pointed out through Economedia.The operation involves the transmission of the Profitshare service lines coming from Sale Marketing S.R.L. and also Conversion Advertising And Marketing EOOD (as homeowners) to 2Performant (as the purchaser). Dante International S.A.
(large number shareholder of Transformation Advertising S.R.L.) are going to become part of business transfer contract as a backer.” When the Profitshare transaction is accomplished, our company will extend our present capability as well as diversify our customer portfolio in both Romania and Bulgaria. Our experts still have a couple of significant steps to accomplish, however I am positive that the crews involved in the transaction on each edges will certainly deal with to complete them efficiently. Our experts will definitely announce our post-acquisition plans after settling the investment depending on to the last agreement,” said Dorin Boerescu, Chief Executive Officer and also Founder of 2Performant System.The transaction cost is RON 4.3 million, as well as will definitely be paid for 55% in cash money and forty five% in 2Performant allotments with a funding increase..” 2Performant is actually a young and also powerful business with values that resonate along with our team.
Our experts anticipate that, after the purchase is actually wrapped up, the Profitshare business blended with 2Performant will certainly deliver better market value to its customers,” claimed Tudor Manea, General Supervisor of Dante International SA.2Performant additionally keeps in mind that numerous measures remain to complete and also complete the transaction, like the prosperous fulfillment of the due carefulness review through 2Performant.Profitshare was actually introduced in 2012 as well as presently has a profile of 250 partner systems (including the eMAG team) in Romania and also Bulgaria.radu@romania-insider.com.( Photograph source: the provider).